Cup of Joe is practical Christian encouragement for everyday life, leadership and spiritual growth. With over 4 decades of experience in ministry, music, and nonprofit management, Joe has made a significant impact across diverse fields. He spent two decades in the contemporary Christian music industry, serving and managing the career of Gospel Hall of Fame artist Carman. During his time with Carman, Joe produced thousands of live events, including a historic gathering at Texas Stadium in 1994 that drew over 71,000 attendees. Carman sold over 10 million records worldwide, received 7 Dove Awards and 4 Grammy nominations.

In 2000, Joe founded The Landing Community Church in Tulsa, where he served as Senior Pastor until 2015. Author, pastor and musician, his nonprofit organization, Cup of Joe, Inc., inspires others through digital content, curating and creating messages of encouragement. Currently, he serves as the Online Pastor at Gateway Church in Texas.